Digital Marketing Specialist (PPC Focus) – Australian Market

Digital Marketing Specialist (PPC Focus) – Australian Market

About Simple Online Healthcare:

Simple Online Healthcare is a pioneer in digital health solutions, trusted by over 1,000 patients daily. We’re on a mission to make healthcare affordable and accessible. As we expand our presence in Australia, we’re seeking a talented Digital Marketing Specialist with a passion for PPC to drive our growth.

The Role:

As our Digital Marketing Specialist, you’ll be the PPC expert, but your skills will extend across multiple channels. You’ll work closely with our UK and German teams to create localized, impactful digital marketing campaigns in Australia.

Your Core Responsibilities:

• PPC Mastery: Develop, execute, and optimize high-performing PPC campaigns on Google Ads, Bing Ads, Facebook, LinkedIn, and Instagram.
• Australian Market Focus: Collaborate with the UK team to tailor campaigns for the Australian market, ensuring relevance and resonance.
• Data-Driven Decisions: Analyze campaign data meticulously, adjusting strategies to maximize ROI and exceed KPIs.
• Keyword Expertise: Conduct in-depth keyword research and audience targeting to connect with specific demographics and patient groups.
• Budget Management: Manage budget allocations effectively to ensure efficient ad spending.
• Multi-Channel Support: Assist with email marketing, SEO, and CRO initiatives, fostering a holistic marketing approach.
• Staying Ahead: Stay current with digital marketing trends, algorithm changes, and emerging technologies.

What You Bring to the Table:

• Proven Track Record: Demonstrated success in managing and optimizing various digital marketing channels.
• PPC Prowess: Hands-on experience with Google Ads, Bing Ads, and social media advertising platforms.
• Data Analytics: Proficiency in Google Analytics and PPC management tools, with a knack for interpreting data and deriving insights.
• Excellent Communicator: Ability to collaborate effectively with cross-functional teams and articulate your strategies clearly.
• Agile Multitasker: Comfortable managing multiple projects and adapting to changing priorities in a fast-paced environment.

Bonus Points For:

• Australian Market Knowledge: Prior experience marketing to Australian audiences is a major plus.
• Healthcare Compliance: Understanding of healthcare advertising regulations in Australia.
• CRO Experience: Experience with conversion rate optimization strategies.
• Content Skills: Proficiency in content writing and management.

What We Offer:

• Competitive Salary: $70,000 – $90,000, commensurate with experience
• Growth Opportunity: Join a rapidly growing company with a passion for innovation and improving healthcare access.
• Impactful Work: Your efforts will directly contribute to making a difference in people’s lives.
• Supportive Culture: We value collaboration, creativity, and a commitment to learning.

Ready to Make a Difference?

If you’re passionate about digital marketing, eager to make a real impact in healthcare, and excited to expand your skills in a dynamic environment, apply now! Simple Online Healthcare is committed to fostering diversity and inclusion. We are a proud Equal Opportunity Employer and a 2023 Circle Back Initiative participant, guaranteeing a response to every applicant.

To Apply

Apply today and join our mission to simplify healthcare!

APPLY HERE